Low-fare WOW air airlines, according to the main slogan, want with their services provide passengers with the 'WOW effect'. They were established in November 2011, and the first flight took place on May 31, 2012. The line was created by Businessman of the Year in Iceland 2011 and 2016 – Skula Mogesen. After several months of operation, the WOW airline took over Iceland's largest competitor – the Iceland Express line, which for 10 years had been the only Icelandic carrier. With WOW air you can travel in 20 directions around Europe and the USA. In Poland, the carrier only serves the port in Warsaw. Unlike other low-fare carriers, WOW air mainly uses large airports, located close to the city center. In addition to passenger transport, the line also offers a wide range of tours and hotels.